Legal

Privacy Policy

Last updated: 18 May 2026

Who we are

UKBetReview is an independent affiliate review and comparison website for UK casino offers. We are not a casino operator and do not process any betting or payment transactions. References to "we", "us", or "our" mean UKBetReview.

What data we collect

We may collect the following information:

• Usage data: pages visited, time spent, referral source, browser type, and device type — collected via cookies and analytics tools.
• Cookie preferences: whether you have accepted or declined cookies.
• Contact data: if you contact us by email, we retain your email address and message content to respond to your enquiry.

We do not collect financial information, betting account details, or any data from casino operators on your behalf.

How we use your data

• To operate and improve the website.
• To understand how visitors use the site through aggregated analytics.
• To respond to direct enquiries.
• To comply with legal obligations.

We do not sell your personal data to third parties. We do not use your data for automated decision-making or profiling.

Affiliate links and third parties

Our site contains affiliate links to licensed UK casinos. If you click these links, the casino operator may set their own cookies and collect data in accordance with their own privacy policies. We are not responsible for how those operators process your data. Please review each operator's privacy policy before registering.

Analytics

We use analytics tools (such as Google Analytics or similar services) to collect aggregated, anonymised data about site traffic. These tools may use cookies. You can opt out via your browser settings or by declining cookies when prompted.

Cookies

See our Cookie Policy for a full list of cookies used and how to manage them.

Your rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you.
• Request correction or deletion of your data.
• Object to or restrict how we process your data.
• Lodge a complaint with the Information Commissioner's Office (ICO).

Data retention

We retain analytics data in aggregated, anonymised form. Contact enquiry emails are retained for up to 12 months and then deleted unless ongoing correspondence requires otherwise.

Contact

For privacy-related questions, please contact us at: privacy@ukbetreview.com